Effective staff training isn’t just a luxury for businesses – it’s an absolute necessity.
As the backbone of any thriving company, well-trained staff drive success, boost productivity, and uphold brand standards. But just as businesses evolve, so do training methods.
In fact, our local video team have seen a clear increase in the use of our Sunshine Coast studio space to film training videos and has quickly learned how valuable they can be for businesses.
This blog explores how the world of training is changing and why making a training video has been important for the many successful businesses we've worked with! Let's jump in!
Gone are the days of tedious manuals and long-winded lectures. Enter the era of multimedia training, where training videos lead the pack in delivering concise, engaging, and highly effective lessons.
The benefits of filming staff training videos include:
Let's break each one down...
In the digital age, video training has transformed into an evergreen reference tool for staff. Unlike traditional sessions that might fade from memory or bulky manuals that are cumbersome to navigate, videos remain consistent and readily available.
This ensures that every employee, from the freshest recruit to the seasoned veteran, has access to the same quality of information whenever they need a refresher.
The hassle of arranging repeated training sessions, especially with every new hire or for those who missed a lesson, becomes a thing of the past. Instead, the convenience and consistency of video means that employees can watch, pause, rewind, and rewatch at their own pace.
It’s a tailored learning experience that fits around individual schedules, ensuring training is not only efficient but also effective.
They say a picture is worth a thousand words. If that’s the case, a video is worth ten times that. Video taps into our brain’s love for visuals, creating a more immersive and memorable learning experience.
This isn’t just anecdotal wisdom. Studies have consistently shown that people remember 95% of a message when it’s delivered via video compared to just 10% when reading it in text. That’s a colossal difference!
This means that video-based training is not just about convenience or cost-saving; it’s fundamentally about harnessing the most effective medium to facilitate learning.
When staff members are engaged, not only do they absorb information better, but they’re also more likely to enjoy the learning process, fostering a more positive workplace culture centred on growth and development.
Training is an investment. But how can businesses ensure every single employee garners the same return from that investment?
Enter video training. By utilising videos, companies can guarantee that every piece of information, every nuance, and every instruction is delivered uniformly, each and every time. This eliminates the risk of variations or omissions that can arise from different trainers or even the same trainer on different days.
First impressions matter, especially during onboarding. A consistent training experience ensures that every new recruit feels equally welcomed, informed, and valued, regardless of when they join.
This uniformity doesn’t just make logistical sense, but it also upholds the brand’s reputation and mission. In the grand tapestry of a company’s culture, consistent training stitches together a cohesive and inclusive narrative that every employee can resonate with.
In-person training, while valuable, often comes with recurring costs.
Think about it: every time there’s a new hire, a change in protocols, or a periodic refresher, you’re clocking in hours, sometimes even bringing in external trainers or sidelining key personnel. This translates to direct costs and lost productivity.
Video training, on the other hand, is a one-time investment with lasting returns. Once the content is produced, it can be reused infinitely, delivering the same high-quality information without any additional expenditure. No booking rooms, coordinating schedules, or extra payments.
The beauty of it? If there’s a change or update, you’re not starting from scratch. A few tweaks to the existing content, and you’re all set! This efficient approach not only saves hard cash but also streamlines the entire training process, making it a win-win for businesses aiming for both quality and cost savings.
The modern workplace is evolving, and with it, the constraints of geographical boundaries and tight schedules are loosening up.
Enter video training – a solution that effortlessly dismantles these barriers. Whether your team is scattered across the Sunshine Coast, working remotely from Brisbane, Sydney, Melbourne or anywhere in the country, video training ensures that everyone is on the same page.
No more coordinating with everyone’s schedules or waiting for that one team member to return from a holiday. With video, staff can access the training content when it’s most convenient for them, be it during a quiet afternoon or a late-night prep session.
This flexibility also allows individuals to learn at a pace that suits them, pressing pause or replaying segments as needed, ensuring comprehension without the pressure of keeping up with a group. Video training empowers employees to take charge of their learning experience, optimising it for their needs and preferences.
While the advantages of video training are plentiful, the emirates of traditional face-to-face training are undeniable. There’s an inherent value in human connection – personal interactions often foster deeper understanding, allowing real-time feedback, clarification, and the nuances of non-verbal communication.
Videos, while fantastic for standardised information and easy repetition, aren’t a wholesale replacement for these personal touches. Instead, they should be viewed as an enhancement – a way to reinforce and build upon those live sessions.
By integrating video into your training strategy, you can ensure that the bulk of foundational knowledge is covered efficiently. Then, when face-to-face sessions do occur, they become more focused and valuable, addressing specific questions and building on the video content.
The end result? A comprehensive, efficient, and dynamic training approach that leverages the best of both worlds.
Ready to revolutionise your staff training? All In Creative brings a fusion of expertise, innovation, and a touch of local Sunshine Coast charm.
Our team doesn’t just produce videos; we craft training experiences that resonate.
Better still, you can make the most of our Sunshine Coast video studio, with everything you need to make your training video the high quality needed to represent your business and get your message across.
Let’s elevate your training game together!
